How Much Traffic Do You Need to Make £1,000 Per Month?

If you’re trying to work out how much traffic you need to make £1,000 per month from a website, the short answer is: it depends on your revenue per visitor.

Most websites earn money through ads, affiliate links, or a mix of both. The key metric is RPM (revenue per 1,000 visitors).

Typical website RPMs

Here are realistic RPM ranges for most sites:

Low RPM (£3–£7): general blogs, low-value niches

Average RPM (£8–£15): hobby sites, tools, calculators

High RPM (£20–£30+): finance, software, business niches.

Traffic needed to make £1000 per month

Average RPM Monthly Visitors Needed

£5 RPM 200,000 visitors

£10 RPM 100,000 visitors

£15 RPM ~67,000 visitors

£20 RPM 50,000 visitors

This is why higher-value niches matter so much — doubling your RPM halves the traffic you need.

Why calculators and tools earn more

Interactive tools like calculators often earn higher RPMs because:

Visitors stay longer

Intent is higher

Ads and affiliates perform better

That’s why one good calculator can outperform dozens of blog posts.

👉 You can estimate your own numbers using this free website revenue calculator.

Is £1000 per month realistic?

Yes — but it’s not instant.

Most sites reach this level by:

Ranking for multiple long-tail keywords

Publishing helpful tools or guides

Compounding traffic over time

One strong page can contribute a large share of that traffic.

Final thoughts

If you’re serious about making £1,000 per month from a website, focus on:

Search intent

High-value traffic

Useful tools and calculators

Traffic quality matters more than raw numbers.—